Clarifying brand positioning and messaging
Building communication and marketing strategies that reach the right audiences
Designing campaigns that connect purpose, participation and impact
Understanding audiences and developing relevant communication approaches
Turning complex ideas into compelling brand stories
Education Lab
City of Vienna
Lululemon
I help organizations and brands define what they stand for and communicate it in ways that people genuinely connect with. Drawing on experience across international brands, agencies and purpose-driven organizations, I combine brand strategy, marketing and storytelling to build meaningful brands, effective campaigns and lasting audience relationships.
What i help clients with:
Most notable previous clients:
Location:
I help organizations and brands define what they stand for and communicate it in ways that people genuinely connect with. Drawing on experience across international brands, agencies and purpose-driven organizations, I combine brand strategy, marketing and storytelling to build meaningful brands, effective campaigns and lasting audience relationships.

Irina Bindlechner
Brand & Marketing Strategist
Clarifying brand positioning and messaging
Building communication and marketing strategies that reach the right audiences
Designing campaigns that connect purpose, participation and impact
Understanding audiences and developing relevant communication approaches
Turning complex ideas into compelling brand stories
Clarifying brand positioning and messaging
Building communication and marketing strategies that reach the right audiences
Designing campaigns that connect purpose, participation and impact
Understanding audiences and developing relevant communication approaches
Turning complex ideas into compelling brand stories
Education Lab
City of Vienna
Lululemon
Education Lab
City of Vienna
Lululemon
What i help clients with:
Most notable previous clients: